Opportunistic Marketing

A sales promotion for Strip, a local chain of waxing salons... with a faux political slant. Clients loved the idea; was good fun. Even managed to generate a bit of online chatter.





Street Art



Going guerilla with street art.



Watch the video.

ART DIRECTOR: Khoo Meng Hau

If not for you, how about them?



ART DIRECTORS: Khoo Meng Hau, Vincent Lee
FILM DIRECTOR: Eric Khoo
PRODUCTION: Zhao Wei Films

The Review-O-Matic!



Viral film for ihaveanidea.com's Portfolio Night Singapore

CLIENT: ihaveanidea.com, Portfolio Night
OTHER CREATIVE: Keith Kwek
DIRECTOR/PRODUCTION: Jeevan/Monochromatic Pictures

QUIT: Shock TV



CLIENT: Health Promotion Board
AGENCY: DDB
CREATIVE DIRECTOR: Terrence Tan
ART DIRECTOR: Khoo Meng Hau
PRODUCTION: Shooting Gallery Asia

QUIT: Extending the big idea.



Guerilla stunt bringing Singaporeans face to face with the deadly effects of smoking.



Giving smokers a free gift they would never refuse.



Outdoor poster featuring tear-away strips.

CLIENT: Health Promotion Board
ART DIRECTOR: Khoo Meng Hau

The Power of Music





CLIENT: Mediacorp Radio
ART DIRECTOR: Errol Tan
ADDITIONAL CREATIVE: Jeremy Filgate
FILM DIRECTORS: Eric Khoo, Adrian Tan
PRODUCTION: Zhao Wei Films

WYHIWYG





CLIENT: AMX Audiophiles
ART DIRECTOR: Errol Tan
PHOTOGRAPHER: Charles Chua

Grumpy Critters





Speculative print/poster campaign

ART DIRECTOR: Errol Tan
ADDITIONAL WRITER: Nina Ee

Spot the Difference



Executed as Outdoor, Direct Mail and Print.

CLIENT: Republic of Singapore Air Force
AGENCY: DDB
ART DIRECTOR: Cheok Boon Keong

Testimonial ads with a touch of drama.




CLIENT: Olympus
AGENCY: Crush
ART DIRECTOR: Errol Tan

Under The Sea



CLIENT: Singapore Philatelic Museum
AGENCY: Publicis Singapore
ART DIRECTOR: Errol Tan

SARS Tribute



CLIENT: Merck Sharp & Dohme
AGENCY: Crush
ART DIRECTOR: Errol Tan

Bungeeee!



Speculative TV spot

ART DIRECTOR: Errol Tan
FILM DIRECTOR: Wee Li-lin
PRODUCTION: Kismet Films

Fancy Feast: Irresistible



Speculative 3D bus stop shelter poster



3D bus advertisement

CLIENT: Nestlé Purina
AGENCY: Publicis Singapore
ART DIRECTOR: Errol Tan

Fancy Feast: Leap



In-store hanging mobile

CLIENT: Nestlé Purina
AGENCY: Publicis Singapore
ART DIRECTOR: Errol Tan

Fancy Feast: Runaway Cats




Guerilla posters targeting cat owners/lovers.

CLIENT: Nestlé Purina
AGENCY: Publicis Singapore
ART DIRECTOR: Errol Tan

Déjà View





CLIENT: Campaign Brief Asia
AGENCY: Publicis Singapore
ART DIRECTOR: Errol Tan

Lose yourself.



CLIENT: Mediacorp Radio
AGENCY: Lowe & Partners
ART DIRECTOR: Errol Tan
ADDITIONAL WRITER: Jeremy Filgate

Have a break.



CLIENT: Nestle (Singapore)
ART DIRECTOR: Errol Tan